战略合作市场专员 Partnership Marketing Specialist

Job ID 10117377 Location Shanghai, Mainland China Business Shanghai Disney Resort Date posted Jul. 23, 2025

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Job Summary:

作为战略合作专员，您将协助您的直线经理进行企业联盟战略伙伴的联合营销项目的战略规划和活动执行，为上海迪士尼度假区创造额外价值并不断推进大众对于度假区品牌的认知、美誉度和销售转化。您将与企业联盟部门、市场部门的策略、消费者互动和运营、创意服务等团队、销售部门、运营部门、华特迪士尼幻想工程部门、公共事务部门以及外部机构紧密合作，实现度假区的商业目标。

工作内容：

协助直线经理制定并执行企业战略联盟的联合营销项目的策略和计划； 
协调上海迪士尼度假区的各业务部门和资源，为联合营销项目的执行提供支持； 
进行数据分析，能在复杂情况下，对内外数据（业务、消费者、合作者和竞争者等）进行提取和分析以促进业务决策与建议； 
对项目执行的质量进行把控； 
对项目进行总结并能够不断优化。

我们希望您：

拥有两年或以上市场营销或相关工作经验; 
拥有学士学位； 
拥有好的数据分析能力，整理各类数据并能在复杂信息中发展完整的理论体系；
优秀的项目协调经验和能力，对计划、执行、回顾，帮助业务目标务顺利高效地实现； 
具备广泛沟通的能力，并能影响各业务线、板块、机构和合作企业伙伴实现资源整合的目标； 
能够顺利与所有组织内团队紧密合作； 
具备熟练使用中英文应对书面和口头的能力； 
熟悉并了解迪士尼品牌。

Job Summary:

As the Partnerships Marketing Specialist, you will assist your line manager to lead the strategic planning and marketing activation of Disney inspiration run, franchise synergy campaigns as well as the cooperate alliance co-marketing campaigns to create additional value for Shanghai Disney Resort and drive brand top-of-mind awareness, affinity and conversion. You will work closely with Shanghai Disney Resort Cooperate Alliance, Marketing Strategy, Consumer Activation, Creative Services teams, Sales, Operations, Walt Disney Imagineering, Public Affairs and external agencies to support marketing leadership team to achieve business objectives.

Key Responsibilities:

Assist line manager to develop the co-marketing strategies and plans with Cooperate Alliance partners; 
Support partnership campaign execution by coordinating Shanghai Disney Resort internal lines of business and resources; 
Analyze and interpret internal and external data (business, consumer, partners, competitors and etc.) in order to facilitate business decisions and recommendations under complex situation; 
Manage the quality control of the campaign execution; 
Review projects and be able to optimize in future campaigns.

Desired Qualifications:

Two years or more working experience in marketing or relevant department;
Bachelor's degree; 
Good data analytical skills; can support business recommendations with data information;  
Excellent project coordination and management experience; able to plan, execute and review to reach business goal with efficiency;  
Possess extensive communication skills across line of business, segment, agency and joint venture partnership to integrate resources; 
Advanced verbal and written communication skills in both Mandarin and English;
Familiarity with the Disney brand.

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About Shanghai Disney Resort:

Shanghai Disney Resort, the first Disney resort in Mainland China, is a place where friends and families can escape together to a whole new world of fantasy, imagination, creativity and adventure. The resort is home to the Shanghai Disneyland theme park; two themed hotels; Disneytown, a large shopping, dining and entertainment district; a Broadway-style theatre; Wishing Star Park and other outdoor recreation areas. Shanghai Disney Resort Cast Members provide world-class service to guests, and the resort brings classic Disney stories and characters to life with authentic cultural touches and themes tailored specifically for the people of China. Shanghai Disney Resort offers something for everyone – thrilling adventures, lush gardens where guests can relax together and enriching interactive experiences.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Shanghai Intl Theme Park Company, Ltd., which is part of a business we call Shanghai Disney Resort.

Specific benefits vary between different roles and may be adjusted according to company policy. Shanghai Disney Resort does not charge a fee to submit job applications and has not authorized any individual or company to charge to do so. Please always check our official channels or platforms for the most relevant recruitment information.

It is the policy of the Company to provide equal opportunity for all employees and candidates for employment without regard to race, religion, color, sex, family status, sexual orientation, national origin, age, marital status, covered veteran status, intellectual or physical disability, pregnancy, nationality/ethnicity, migrant worker status, carrier of infectious diseases status or any other category of persons to the extent provided by law. The “Equal Employment Opportunity” in this policy extends, but is not limited, to recruitment and employment, promotion, demotion, transfer, layoff, termination, rate of pay, and other forms of compensation, education, and training.

BENEFITS AND PERKS

Because our employees are at the heart of everything we do, Disney offers a competitive total rewards package that includes pay, flexible work arrangements, time-off programs, medical benefits plan, theme park admission and more.

Benefits and eligibility may vary by business and location.

WELLNESS SPENDING ACCOUNT
We offer on-site fitness classes in addition to a variety of health and wellness programs and seminars.
PAID TIME OFF AND LEAVES
Vacation and sick leave are available for full time positions. Vacation and personal holidays are accrued based on length of service, position, and hours worked.
DISNEY PARK ADMISSIONS
Complimentary theme park admission for full-time and part-time positions after two weeks of employment
DISNEY CHINA-PROVIDED MEDICAL & RISK INSURED BENEFIT PLAN
Affordable Health Insurance options, such as medical, dental, and vision coverage, may be available for full time employees.
DISNEY EXPERIENCES & DISCOUNTS
Discounts are available at select hotels, dining, merchandise and recreation locations.

"The era we are living in today is a dream coming true."

Walt Disney

Hiring Process

Where Does Your Story Begin?

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The Next Chapter

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