Senior Specialist, PR Media & Celebrity Engagement 资深专员，明星关系

职位ID (Req ID) 3413552 地点上海, 中国内地商业 Shanghai Disney Resort 日期已发布 Apr. 03, 2026

立即申请

福利待遇

上海迪士尼度假区为演职人员提供丰厚的福利待遇。

服务奖金&年度浮动奖金
五险一金&补充商业保险
Affordable Health Insurance options, such as medical, dental, and vision coverage, may be available for full time employees.
带薪年假和全薪病假
Vacation and sick leave are available for full time positions. Vacation and personal holidays are accrued based on length of service, position, and hours worked.
免费乐园通行
Complimentary theme park admission for full-time and part-time positions after two weeks of employment
员工折扣
Discounts are available at select hotels, dining, merchandise and recreation locations.
福利健康体检
We offer on-site fitness classes in addition to a variety of health and wellness programs and seminars.

smiling female employee in business attire, standing in front of a Disney park attraction

"在这里，我们每天都在创造神奇！能够与团队一同投身新项目的开发，见证游客们雀跃欢呼、重拾童真的时刻，这正是最让我心动的地方！"

张晨怡，综合设施规划经理，设施运营服务

职位概述:

职位概述

该职位隶属于上海迪士尼度假区公共事务与传讯部，对外传讯团队。主要职责包括与明星名人、意见领袖建立并维护良好的合作关系，保持积极主动的沟通。通过策划和执行有效的公关项目和活动，增强明星名人、博主和媒体对度假区及其产品的正面报道，并进一步提升度假区品牌及体验的认可度和美誉度。此外，该职位还将支持度假区的各类媒体活动，以及媒体素材的制作和管理。

主要职责

• 协助制定和实施针对明星名人、意见领袖和媒体关系的整体公关策略，通过战略性的沟通讲好上海迪士尼的故事，支持度假区的业务目标。

• 与明星艺人、各行业意见领袖及各类媒体记者建立长期、稳定、密切的合作关系，发展和维护名人资料库。确保度假区正面和积极的媒体曝光，有效提升度假区的曝光度。

• 组织支持明星艺人、博主、媒体参与的活动以及素材拍摄。

• 策划和举办度假区的各类媒体活动，包括媒体发布会、直播、媒体圆桌会议、媒体参观、采访、和拍摄等。

• 产出高质量的内容和素材包括新闻稿、专稿、创意图文和视频等，以支持传讯策略。

• 洽谈媒体内容合作机会，借助媒体、意见领袖、和明星名人的影响力，以整合内容协助推广度假区品牌和增加社交媒体热度。

资格要求

• 公共事务、新闻、传媒和其他相关专业本科学历。

• 5-8年以上国内跨国公司或公关公司相关工作经验。

• 了解国内媒体、社交网络和关键意见领袖的现状；敏锐的媒体关系构建者，具备一定的媒体关系。

• 表现出创造性思维和项目创新的能力，并具有预见相关问题的能力。

• 具备优秀的中英文书面写作、口语沟通能力。

• 注重细节，并在工作表现的各方面具备独立的组织协调能力。

• 较强的项目管理能力。

• 灵活、应变，能够在快节奏的、不断变化的环境中成长。

• 积极，主动，具有自我能动性。

• 适应多元文化的工作环境。

Position Overview

This position will support the External Communications function of the Public Affairs and Communications at Shanghai Disney Resort. The primary responsibilities of this position include establishing and maintaining robust relationships with celebrities, media, and key opinion leaders through proactive communications. By developing and implementing strategic PR projects and initiatives, the role will consolidate all available resources to enhance the resort’s visibility, secure positive media and social coverages of the resort and its products, and further elevate the recognition of the resort’s brand and experiences. In addition, the position will also be responsible for media event arrangement, content creation for external communication purpose.

Key Responsibilities

• Work with team to implement comprehensive PR plans targeting celebrities, media, and key opinion leaders. Communicate strategically to tell SHDR stories and support business goals.

• Establish and maintain long-term, stable, and close cooperative relationships with media, key opinion leaders and celebrities, ensuring positive and proactive media and social exposure for the resort.

• Coordinate events and content shoots involving celebrities, influencers, and media partners.

• Work with the team to design and host media activities and initiates of all kinds for the resort, including livestreams, press events, media visits and shootings, and interviews.

• Create compelling assets required including press releases, features and creative photos and videos to support communications strategy.

• Proactively look for partnership opportunities with media, key opinion leaders and celebrities, leveraging their influence to promote the resort brand and increase social media engagement.

Required Qualifications

• Bachelor’s degree or equivalent experience in Public Affairs, Journalism, Communications or other relevant areas.

• 5-8 years of media relations experience in Mainland China with multinational corporations or agencies.

• Good knowledge of the media, social and key opinion leader landscape; and Keen relationship builder with solid media relations in China

• Demonstrated creative thinking and the ability to take initiative with projects and anticipate issues of concern.

• Excellent oral/written communication and presentation skills, in both English and Mandarin Chinese.

• Disciplined organizational skills in all aspects of job performance with strong attention to detail.

• Strong project management skills.

• Flexibility, resourcefulness and an ability to thrive in a fast-paced, changing and growing environment.

• Proactive, self-starter.

• Demonstrated ability to work in multicultural environment.

立即申请

关于 Shanghai Disney Resort:

上海迪士尼度假区是中国大陆的第一个迪士尼度假区，在这里，亲朋好友们可以尽情体验和畅享一个充满奇幻、想象、创意和探险的全新世界。该度假区是上海迪士尼主题乐园的所在地，内设两座主题酒店，一个大型购物、餐饮和娱乐区——迪士尼小镇，一座百老汇风格的剧院，星愿公园和其他户外休闲区域。上海迪士尼度假区的演职人员为游客提供世界一流的服务，该度假区专为中国人量身打造了正宗地道的文化氛围和主题，淋漓尽致地展现了经典的迪士尼故事和人物角色。上海迪士尼度假区能够迎合各类人的需求，包括惊险刺激的探险之旅以及郁郁葱葱的花园。在这里，游客们可以尽情放松，畅享丰富的互动体验。

关于 The Walt Disney Company:

The Walt Disney Company（及其子公司和附属公司）是一家行业领先的多元化国际家庭娱乐和媒体企业，包含三大核心业务板块：Disney Entertainment、ESPN 以及 Disney Experiences。从 20 世纪 20 年代的一家小型卡通工作室，一跃发展成为当今娱乐业中的翘楚，Disney 非常荣幸地继续秉承其传统，为每位家庭成员打造世界一流的故事和体验。Disney 的精彩故事、生动人物形象以及丰富体验吸引了世界各地的消费者和游客。我们在 40 多个国家及地区经营业务，我们的员工和演职人员携手努力，打造在全世界和当地都备受钟爱的娱乐体验。

具体的福利基于职位有所不同，可能根据公司政策进行调整。上海迪士尼度假区不会委托任何人或第三方机构向求职者收取费用。候选人请务必通过度假区官方招聘渠道获取度假区招聘的相关资讯。

公司规定，向所有员工和候选人提供同等就业机会，无论种族、宗教、肤色、性别、家庭状况、性取向、原国籍、年龄、婚姻状况、退伍军人身份、智力或肢体残疾、怀孕、民族/种族、外来务工人员身份、传染病原携带者身份或法律规定的其他类别。此“平等就业机会”涵盖但不限于员工聘任和雇佣、升职、降职、调动、解除/终止雇佣、工资水平和其他薪酬形式、教育和培训等方面。