联盟管理经理 Alliance Management Manager
立即申请 稍后申请 Job ID 10083399 工作地点-国家/地区 上海, 中国内地 工作发布公司 Shanghai Disney Resort; 发布日期 2024/08/23职位介绍
职位介绍:
上海迪士尼度假区企业联盟团队确定、开发及全面管理与精选品牌和公司之间的复合、长期和多方位合作关系。企业联盟团队力图创建增值及可持续发展的双赢合作关系,以保护及加强上海迪士尼度假区的声誉、品牌和业务。实现方式为市场营销和赞助方案的创意开发、合作伙伴和业务单位的关系管理及创建符合上海迪士尼度假区业务和战略目标的全新合作伙伴关系。
在上海迪士尼度假区企业联盟团队中,联盟管理经理的主要职责是在交易确认后为合作提供持续服务,推动上海迪士尼度假区与合作伙伴之间培育深厚的战略合作关系。
联盟管理经理是一个自立且自觉的贡献者,积极发展与外部合作伙伴及内部利益相关方的关系,并与其接洽。他或她还能够提供完善的分析和建议,支持职能领导的工作, 促进内部提议评估和决策制定。
工作内容:
- 作为指定合作伙伴及利益相关方的唯一联络人,与其建立信任、协作及互利关系
- 了解每个合作伙伴的业务及市场营销目标、战略举措、当前与其企业及行业有关的问题及其愿景
- 通过建立与相关业务条线联络人之间的牢固关系了解上海迪士尼度假区相关策略、举措、当前的问题及目前和未来的运营范围
- 在理解了上述上海迪士尼度假区与合作伙伴间关系的基础上,将其转化为全年可执行的客户计划,与上海迪士尼度假区及合作伙伴的目标保持一致,并履行合作伙伴协议的各项合同要求
- 积极寻找与开发新的机遇,驱动收入增长,发掘可为上海迪士尼度假区和合作伙伴创造价值的其他领域
- 与上海迪士尼度假区各业务条线协作,管理园内合作伙伴活动的各环节,包括产品分销、新产品评估、品牌整合及推广活动
- 管理与协助合作伙伴联合营销和推广活动的执行工作,包括获得这些营销活动的内部审核及批准
- 您将采用合适的指标追踪伙伴关系的状态,在成功的基础上继续创利
- 参与合同续约方案的制定,分析合同条款及创建演示文档
我们希望您:
- 大学本科学位及以上,具有8年及以上战略客户管理、项目管理、市场营销、品牌和业务规划及执行的经验
- 战略思维能力和分析能力强,具有创造性解决问题的能力
- 沟通能力强,并能说服内外部利益相关方
- 能够应对不确定性,独立工作
- 极强的商业策划和项目管理能力,并能够适应新环境,学习新技能或方法
- 能够分清优先主次,并有效地同时管理多个项目
- 能够捕捉合同条款的细微差别,根据合作协议为商业决策做出可靠的判断
- 流利的中英文口头交流及书写能力;
- 较强的计算机技能,熟悉PowerPoint、Word和Excel等办公软件
关于上海迪士尼度假区:
作为全球家庭娱乐业的领军企业之一,上海迪士尼度假区为我们的游客带来独具一格的服务和珍藏一生的记忆。加入我们,在这个充满奇幻、想象、创意和探险的全新世界里,为度假区游客创造欢乐。无论您的迪士尼旅程走向台前还是幕后,您都拥有无限机遇。
* 我们致力于提供平等的就业机会。
* 具体的福利基于职位有所不同,可能根据公司政策进行调整。
* 上海迪士尼度假区不会委托任何人或第三方机构向求职者收取费用。候选人请务必通过度假区官方招聘渠道获取度假区招聘的相关资讯。
Job Summary:
Shanghai Disney Resort Corporate Alliances organization identifies, develops, and holistically manages complex, long-term, multi-dimensional relationships with selected brands and companies. Corporate Alliances (CA) team seeks to create value-added and sustainable win-win partnerships that protect and strengthen Shanghai Disney Resort’s reputation, brand, and business. This is achieved by developing marketing and sponsorship programs, managing CA partner and business unit relationships, and creating new partnerships aligned with Shanghai Disney Resort’s business and strategic goals.
Within the Corporate Alliances team, the Alliance Management Manager’s role is to be responsible for the on-going servicing of partnerships once a deal is confirmed that drives the development of deep, strategic relationships between SHDR and CA partners.
The Alliance Management Manager is expected to be a self-sufficient and self-driving individual contributor who can actively develop relationships and engage with both external partners and internal key stakeholders. He or she is also expected to support functional leadership in providing sound analysis and recommendations to facilitate internal proposal evaluation and decision making.
What You'll Do:
- Serve as a single point of contact for assigned CA partners and stakeholders and develop trusted, collaborative and win-win relationships with them
- Understand the business and marketing goals, strategic initiatives, current issues relevant to their business and industry, and vision of each partner
- Understand the relevant SHDR strategies, initiatives, current issues and scope of current and future operations by developing strong relationships with the relevant Lines of Business (LOBs) contact persons
- Convert the above understanding of the relationship between Shanghai Disney Resort and CA partners into annual executable partnership plans that align the objectives of both Shanghai Disney Resort and CA partners, and fulfill the contractual requirements of the partnership agreement
- Actively identify and develop new opportunities to drive incremental revenue and other areas of value to both Shanghai Disney Resort and CA partners
- Work with SHDR LOBs to manage in-park elements of partner activities, including product distribution, new product assessment, brand integration and event activation
- Manage and assist in the execution of select partner joint marketing and activation activities, including getting internal reviews and approvals of these marketing activities
- Track the health of the partnership through appropriate metrics and build on their success
- Participate in the development of renewal proposals, analyzing contract terms and creating presentation documents
What To Bring:
- University degree and above, at least 8 years of experience in strategic key account management, project management, marketing, brand and business planning and implementation
- Strong strategic thinking ability and analytical skill, and with creative problem-solving skill
- Strong communication skill, ability to story-tell to both internal and external stakeholders
- Ability to deal with ambiguity, and work independently
- Very strong business planning and project management ability, with willingness to adapt and learn new skills or approaches
- Ability to prioritize and effectively manage multiple projects simultaneously
- Ability to grasp contractual nuances and provide solid judgment for business decisions that are in line with the partnership agreement
- Proficient language skills in both English and mandarin Chinese, spoken and written
- Strong computer skills with advanced knowledge of PowerPoint, Word and Excel
About Shanghai Disney Resort:
As one of the worldwide leaders in family entertainment, Shanghai Disney Resort delivers legendary service and a lifetime of memories for our guests. Joining us in a new world of fantasy, imagination, creativity and adventure involves creating happiness for the millions of guests who visit our Resort each year. Whether your career journey here is onstage or backstage, there are almost unlimited opportunities for growth and personal development at Shanghai Disney.
* We are committed to providing equal employment opportunities.
* Specific benefits vary between different roles and may be adjusted according to company policy.
* Shanghai Disney Resort does not charge a fee to submit job applications and has not authorized any individual or company to charge to do so. Please always check our official channels or platforms for the most relevant recruitment information.
关于 Shanghai Disney Resort:
上海迪士尼度假区是中国大陆的第一个迪士尼度假区,在这里,亲朋好友们可以尽情体验和畅享一个充满奇幻、想象、创意和探险的全新世界。该度假区是上海迪士尼主题乐园的所在地,内设两座主题酒店,一个大型购物、餐饮和娱乐区——迪士尼小镇,一座百老汇风格的剧院,星愿公园和其他户外休闲区域。上海迪士尼度假区的演职人员为游客提供世界一流的服务,该度假区专为中国人量身打造了正宗地道的文化氛围和主题,淋漓尽致地展现了经典的迪士尼故事和人物角色。上海迪士尼度假区能够迎合各类人的需求,包括惊险刺激的探险之旅以及郁郁葱葱的花园。在这里,游客们可以尽情放松,畅享丰富的互动体验。
关于 The Walt Disney Company:
The Walt Disney Company(及其子公司和附属公司)是一家行业领先的多元化国际家庭娱乐和媒体企业,包含三大核心业务板块:Disney Entertainment、ESPN 以及 Disney Experiences。从 20 世纪 20 年代的一家小型卡通工作室,一跃发展成为当今娱乐业中的翘楚,Disney 非常荣幸地继续秉承其传统,为每位家庭成员打造世界一流的故事和体验。Disney 的精彩故事、生动人物形象以及丰富体验吸引了世界各地的消费者和游客。我们在 40 多个国家及地区经营业务,我们的员工和演职人员携手努力,打造在全世界和当地都备受钟爱的娱乐体验。
此职位隶属于 Shanghai Intl Theme Park Company, Ltd.,即我们称为 Shanghai Disney Resort 业务的一部分。
This position is with Shanghai Intl Theme Park Company, Ltd.,which is part of a business we call Shanghai Disney Resort.
具体的福利基于职位有所不同,可能根据公司政策进行调整。 上海迪士尼度假区不会委托任何人或第三方机构向求职者收取费用。候选人请务必通过度假区官方招聘渠道获取度假区招聘的相关资讯。
公司规定,向所有员工和候选人提供同等就业机会,无论种族、宗教、肤色、性别、家庭状况、性取向、原国籍、年龄、婚姻状况、退伍军人身份、智力或肢体残疾、怀孕、民族/种族、外来务工人员身份、传染病原携带者身份或法律规定的其他类别。此“平等就业机会”涵盖但不限于员工聘任和雇佣、升职、降职、调动、解除/终止雇佣、工资水平和其他薪酬形式、教育和培训等方面。
Specific benefits vary between different roles and may be adjusted according to company policy. Shanghai Disney Resort does not charge a fee to submit job applications and has not authorized any individual or company to charge to do so. Please always check our official channels or platforms for the most relevant recruitment information.
It is the policy of the Company to provide equal opportunity for all employees and candidates for employment without regard to race, religion, color, sex, family status, sexual orientation, national origin, age, marital status, covered veteran status, intellectual or physical disability, pregnancy, nationality/ethnicity, migrant worker status, carrier of infectious diseases status or any other category of persons to the extent provided by law. The “Equal Employment Opportunity” in this policy extends, but is not limited, to recruitment and employment, promotion, demotion, transfer, layoff/ termination, rate of pay, and other forms of compensation, education, and training.
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