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Executive Producer, Digital - WTVD

立即申请 稍后申请 Job ID 794533BR 工作地点-国家/地区 德罕, 北卡罗来纳州, 美国 工作发布公司 ABC Owned TV Stations; 发布日期 Aug. 10, 2021


ABC11 WTVD-TV - the Disney-owned television station in Raleigh/Durham/Fayetteville, North Carolina - is looking for a highly-skilled Digital Executive Producer to help lead the next phase of our multi-platform transformation.

Are you a dedicated journalist who can coach others? Do you thrive at developing multi-platform audience? Can you interpret analytics and use them to make editorial decisions? Do you have innovative ideas to help us optimize content for each screen?

The successful candidate will have a high degree of ethics, empathy and professionalism and will be able to function well under pressure.

  • An effective champion for digital media initiatives
  • Strategic on all digital platforms – able to pivot quickly and adjust multi-platform strategy based on changes in the industry
  • A data enthusiast who uses analytics to make informed decisions
  • Multi-tasker with demonstrated leadership and skills in managing resources
  • Excellent communicator, motivator, delegator, and able to foster teamwork and collaboration while displaying empathy and inclusion
  • Remind staff continually about best practices and encourage both casual and formal training


  • Using insights to drive editorial and strategic decision making for the digital team and the newsroom as a whole and create accountability for the results
  • Assist in leading our newsroom to develop workflows that deliver our content 24/7 across current and future platforms with storytelling that is optimized for each screen and reflective of the diversity of our audience
  • Working with other newsroom leaders to create synergy across all platforms on station content
  • Managing social and multi-platform strategy for station accounts
  • Managing the look and feel of station's digital brand online
  • Owning breaking news and the big stories with speed and accuracy and growing new opportunities in our multi-media environment
  • Collaborate with content makers to maximize the sharing of our content in a multi-platform way
  • Coach and mentor the news team in best practices for writing and producing content for digital and social platforms
  • Using SEO (search engine optimization) to increase page views and unique visitors through Google, etc.


  • Minimum of 5 years’ experience in audience development/news
  • Must have experience analyzing audience data (Omniture, Google Analytics etc.) and identifying trends
  • Must have a deep understanding of social strategy and SEO with the desire to keep up with emerging platforms
  • Must understand basic journalism legal principles
  • Must be able to meet deadlines and work under pressure
  • Working knowledge of online content-management systems required
  • Nonlinear editing experience
  • Microsoft Office, including Word, Excel, and Outlook
  • Proficient with AP style


  • Bachelor’s Degree (related degree preferred in Journalist, TV/Production, etc.)


  • Prefer background that includes editor of a news website

关于 ABC Owned TV Stations:

Disney Media & Entertainment Distribution (DMED) 由公司的国际业务 部门和各种直接面对消费者的流媒体服务组成,其将技术、媒体分发和广告营销整合成一个单独的业务部门,旨在为全球消费者创造和提供个性化娱乐体验。

关于 The Walt Disney Company:

华特迪士尼公司连同其子公司和关联公司,是一家领先的多元化国际家庭娱乐和媒体公司,拥有以下业务板块:媒体网络、乐园和度假区、影视娱乐、消费产品和互动媒体。它从 20 世纪 20 年代的一家小型卡通工作室,一跃发展成为当今娱乐业中的翘楚,可谓是家喻户晓。迪士尼公司非常荣幸地继续秉承其传统,为每位家庭成员打造世界一流的故事和体验。迪士尼的故事、人物和经历吸引了世界各地的消费者和游客。我们在 40 多个国家及地区经营业务,我们的员工和演职人员携手努力,打造在全世界和当地都备受钟爱的娱乐体验。

此职位隶属于 WTVD Television, LLC,即我们称为 ABC Owned TV Stations 的业务部门的一部分。

WTVD Television, LLC 奉行机会均等原则。所有应聘者,不论种族、肤色、宗教信仰、性别、民族出身、性取向、性别认同、残疾状况或受保护的退伍军人身份,均有机会获得聘用。Disney 营造健康向上的企业文化,确保每个人的想法和决策都能帮助我们发展、革新、创作出色故事,同时紧跟日新月异的时代步伐。

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